Male Gaze
Laura Mulvey, a feminist who noticed that in films and other narratives, that there was identification, where there is the male lead, the hero, who the viewers relate to and follow his viewpoint throughout the narrative. The objectification, is where the male lead has a romantic interest, and from the hero's point of view, there is the desire for the female, linking her to being an object. Of course, this can be subverted in some contexts, but is still widely used in narratives.
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