Institutions

Films like Kick-Ass and Scott Pilgrim Vs the World are produced by smaller companies such as Big Talk Productions (for Scott Pilgrim) but then presented by a large well-establish brand such as Universal Studios. Roughly $60,000,000 was spent on the film and on the opening weekend grossed $10,609,795 (USA) (15 August 2010) (2,818 Screens), £1,604,545 (UK) (29 August 2010) (408 Screens). The film was marketed by pre-film trailers, with public appearances for the actors, publicising the film coming out into the cinema.

For our production we would use a small production company (Drunken Elephant Productions) and get it presented by Universal, who have presented films such as Kick-Ass and Scott Pilgrim amongst others and got more recognition and consideration.